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A Family run business you can trust - Meet the experts

Our team of four all-stars come from many different backgrounds to share their wide experience in the hair extension industry with our customers. Our team is passionate about creating amazing transformations, day in and day out.





Director/Owner/Hair Loss Specialist/Wig Maker/International Trained Educator

With 18 years knowledge of the hair loss/hair extension industry and suffering hair loss herself, Paula is passionate about hair loss, men's hair replacement and wig making

All consultations are completed by one of our Directors

Paula previously worked as a NHS Manager in General Practice.  Her own research showed (based on a patient list size of over 100k patients over 4 GP practices) that GP's provided little or no support to patients visiting them for hair loss issues.  1% of patients were referred to Dermatology for further investigations and only 2% were referred for blood analysis. The remaining 97% were giving leaflets and informed that no further help could be offered.

This was a shocking discovery, as men's hair loss can not only effect the way you see yourself in the mirror but how it can make you feel inside too.  It can effect your confidence, self-esteem and also your mental health.


Therefore in April 2018, Paula decided to walk away from her 25 year career in the NHS and establish Godiva Hair Loss & Wig Specialists. In September 2021 Samson Men's Hair Replacement Specialists was established.

We strive to build up Men's confidence and self esteem.


Mike Davies

Men's Barber/Men's Hair Loss Specialist

With a shared passion for men's hair loss, Mike will guide you through your hair loss journey.

With a strong skill in men's barbering and an expert skill in the men's hair loss industry, you will feel confident that Samson Hair Replacement Specialists is your trusted professionals.

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Business Manager

Ellie is the rock and the foundation to the business.  Busy working in the background making all Godiva's services and brands run as smoothly as possible.

She is chief accountant, buyer, communicator, social media expert, website builder, training coordinator, appointment scheduler, stock taker to name but a few many of her essential tasks.



Hairdresser/Hair Extensionist/Hair Loss Specialist/Wig maker

Bella is our hair colourist as well as hair extensionist and is passionate about leaving a smile on our clients faces.
She believes in only the best products to achieve the healthiest glow to both your natural hair and extension hair.
Bella is a master of our famous Godiva bouncy, glossy curls.  Expert in our Godiva Mesh Perimeter Systems.

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Hairdresser/Hair Extensionist/Hair Loss Specialist/Wig maker

Demi is a highly skilled hair extensionist offering Secret Weave, Godiva Weave and Nano ring methods.  She is trained to complete our famous Godiva Mesh Perimeter Systems and is training to assist in our new meshless systems.



Hairdresser/Hair Extensionist/Hair Loss Specialist/Barber

Jess is a highly skilled hair extensionist and hair loss specialist. She has joined our team with much previous experience in cutting, blending, smoothing and styling. Jess is also a fully qualified Barber and is sometimes based upstairs within the Men's Hair Loss studio.

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